Theoretical Explanation Of The Phenomena Of Joint Ventures In The Indian Commercial Vehicle Industry (1990-2013)

Authors

  •  Akshay Bhat Dr. Akshay Bhat, Assistant Professor, Goa Institute of Management (GIM), India
  •  Rohit Subhash Prabhudesai Assistant Professor, Symbiosis Institute of Business Management, Symbiosis International University, Lavale, Pune, India

DOI:

https://doi.org/10.53739/samvad/2019/v18/146997

Keywords:

Joint ventures, alliance, indian automotive industry

Abstract

The commercial vehicle industry in India has been one of the major job generating and growth driving industries in India. From a modest beginning with three manufacturers in 1945, the industry now has various players fighting for competitive position. Joint ventures have been majorly used throughout the history of this industry in India by firms for achieving their strategic purposes. This study aims to provide insights on the dynamics of this joint venture usage, thereby providing an understanding on this phenomenon which has critical implications for the industry.

 

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Author Biographies

Akshay Bhat, Dr. Akshay Bhat, Assistant Professor, Goa Institute of Management (GIM), India

Dr. Akshay  is currently an Assistant Professor in Goa Institute of Management and his research interest is in the area of understanding joint ventures using case study methodology.

Rohit Subhash Prabhudesai, Assistant Professor, Symbiosis Institute of Business Management, Symbiosis International University, Lavale, Pune, India

Dr. Rohit Prabhudesai is currently an Assistant Professor in SIBM Pune and his research interest is in the area of understanding joint ventures and strategic alliances.

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Published

2019-09-30

How to Cite

(1)
Bhat, A.; Prabhudesai, R. S. Theoretical Explanation Of The Phenomena Of Joint Ventures In The Indian Commercial Vehicle Industry (1990-2013). samvad 2019, 18, 126-131.

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