Volume 3 , 2011

Published: 2016-01-29

Research Papers

Growing with the Masses a New Approach to Bottom of the Pyramid

Vivek Sane, Anil Kshatriya

7-12
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Articles

An Exploratory Study of Important Aspects of Egg Market in Kolkata

Shibashish Chakraborty, Sayan Shom

13-34
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Sustainable Business : A Tangible Reality

Anupam Ghosh

35-41
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A Primer on Credit Default Swap (CDS) & RBI Guidelines on CDS

Utkarsh Jain, Kaustubh Medhekar

47-52
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Nurturing Winning Brands

Kaushik Mukerjee

53-55
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The Employee Value Proposition - a Key to Attract Performers

Deepika Pandita

56-61
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Inflation Vs Growth : The Tightrope Walk

Mahima Mishra, Kunal Khairnar

62-67
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Networking Khan - Profile of an Avid Networker

Vinod Shastri

68-70
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Strategizing for Life

Sapan Shrimal

71-74
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Why Don't MBAs Mind their own Business?

Sanjay Bhale, Vinod Shastri

75-78
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Viewpoint

Building Strategies in Turbulent Times

Vijay Kumar Dharmadhikari

42-46
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Management Case

ITC's e-Choupal: A Case Study on Rural Marketing Initiative

Rajesh Panda

79-81
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