SRIVASTAVA, Mallika. Principles of Managing Customer Relationships. SAMVAD, [S. l.], v. 6, n. 2, p. 16–25, 2013. DOI: 10.53739/samvad/2013/v6/98274. Disponível em: https://samvad.sibmpune.edu.in/index.php/samvad/article/view/98274. Acesso em: 23 oct. 2024.