Volume 8 , 2015
Published:
2016-01-28
Research Papers
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A Study of Impulse Buying Behavior and Factors Influencing it with Reference to Beverage Products in Retail Stores
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Innovative Marketing Strategies
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Innovative Ways of Market Entry and Expansion, Adopted for International Markets
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Successful Sales Force Management with Innovative Changes in Sales Administrative Functions
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Study of Impact of Innovative Methods to Engage Consumers in Malls through Entertainment
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Analysis of the Innovative Strategies for Value Creation in the Smartphone Market: A Case Study Approach Using Blue Ocean Framework
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Do Talent Management Practices Make Difference? : A Case Study of Biotechnology Start-Up Firms
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Innovative People Management Strategies: Managing People During Merger and Acquisitions
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An Econometric Analysis Pertaining to Exchange Rate Dynamics in India
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Organizational Conflict Management: An Attribute to Diversity at Workplace
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Turbulent Times for Indian Economy: A Perspective
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The Disruptive Organization
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Creativity at Work Place
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Gandhian Economics: An Inspiration for Modern Green Marketing Practices
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Impact of Social Media Marketing on SME Business
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Reducing Carbon Footprint through Green HRM
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Contemporary Issues in Innovative Management of People
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"Ad-Mad: Recapturing the Lost Mindshare"
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Business Promotion Strategies for Small Enterprises
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Talent Management: A Strategic Approach towards Growth in IT Industry
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A Study Forecasting the GDP of India Using ARIMA Model
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Identifying the Role Played by Children in the Purchase of Few High Involvement Products
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Mentoring and its Role in Women's Career: A Critical Perspective
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Effects of Job Stress on Work Behaviour amongst Nurses in Selected Public and Private Hospitals at Pune
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Influence of Social Media on Social Services: A Study of Youngistan
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‘A Comparative Study of Performance of Top 5 Mutual Funds in India’
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Challenges and Proposed Solutions for Mergers and Partnerships in Higher Educational Sector
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Cause-Brand Association - An Emerging Trend in India
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Contemporary Issues in Pharmaceutical Marketing Strategy
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Global Financial Crisis and Indian Economy- Interface
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ARE YOU GAME?: Exploring Gamification as an HR Strategy in the Changing Times
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"Blogging- A Powerful Public Relation Marketing Tool, A Study of Public Awareness With Reference to Nagpur City"
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Effect of Celebrity Endorsement on Consumer Based Brand Equity: Toothpaste Industry
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Innovations Management
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Strategic Armoury of Innovations for Online Retailers
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Innovation in Human Resource Management, Policies and Practices