Volume 5 , 2012
Published:
2016-01-28
Marketing
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Customer Perceptions about Lighting Products: a Study of Havells Retail Lighting Products in the National Capital Region
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Brand Extension: a Strategy for Competitive Advantage
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Innovations in Services for Boosting Customer Value
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Regional Brands in India, the Way ahead
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"Emotional Ad-Yachaar" - an Essential Brand Differentiator
Finance & Economics
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Analysis of IIP and the Indian Mining Industry: Policies and Approaches
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The Eurozone and the Target 2
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How can Trade Promote Development?
Human Resource Management
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Emotional Intelligence for Workplace Leaders
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Generation Y at Workplace
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Management of Cross Cultural Integration through Communication
Business Strategy
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The Curious Case of IPL
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Learning Lijjat